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They've had some success with crossover athletes, fast-tracking them.
This article was produced in association with Crossover Labs and Sheffield Doc/Fest.
Within the world of crafts, stamping occupies its own niche, albeit one with crossover appeal.
Dance has become more and more homogenized in recent decades with crossover ballet and modern-dance techniques being taught regularly.
With crossover dribbles, spin moves, touch shots in the lane and deep jumpers, Parker left Nash behind.
Discoverability is what's key".This article was produced in association with Crossover Labs and Sheffield Doc/Fest.
Two Bernstein jazz lectures are paired with crossover works featuring Louis Armstrong and the Dave Brubeck Quartet.
Or is the Juke's attempt to breed coupe with crossover more than a youthful cry for attention?
And she's gone multi-platinum, with crossover into the pop audience, plus she recently lost twenty pounds with a martialarts workout.
Nicki Minaj enjoyed huge success (and earnings) with crossover hits like "Your Love" and "Super Bass," two of her best songs.
A common way to introduce a book to a new market is to give it a fresh cover – a widespread practice, often used for books with "crossover appeal".
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