"wide brand" can be a correct and usable phrase in written English.
It can be used to describe a brand or product that is widely recognized or popular. Example: "Apple has become a wide brand, known and loved by people all over the world for its innovative technology and sleek design."
In the west we think of the firm as just an electronics company; in South Korea, the wider brand is ubiquitous.
If they walk runway shows at all, it is usually because they are friends with a designer, contractually obliged by a wider brand relationship or paid handsomely.
Love Rocks is intended to be a wider brand, starting with a mobile game but moving into fashion, merchandise and other products.
Christian joined TUI UK & Ireland in 2013 as general manager for digital marketing and has a specific responsibility for driving performance from display, paid search and affiliate marketing channels as well as digital brand marketing, ensuring that it integrates with the wider brand campaigns.
So if/when Ara ships 'some time' in 2017, as it's now billed to, even though the phone will in all likelihood sell only in tiny quantities to niche, enthusiast buyers, the project will have done its bit for its parent entity by feeding the company's wider brand narrative for multiple years.
Ministry of Sound is a world-wide brand helmed by a multi-millionaire businessman who has a seat in the House of Lords, yet for all their influence and deep pockets they've faced a lot of trouble trying to challenge Oakmayne.
Real potential exists in adding value within bids, project and service delivery for clients and also in wider brand and reputation building.
Copyright, passing off and unfair competition could all potentially be enforced against counterfeiters because they have spent a long time building up goodwill and brand recognition in their product and wider brand.
They have a chance to open a store in Cleveland's Gordon Square Arts District and compete for funding from investors, with the idea that they might eventually expand from a local shop to a wider brand.
Logos, shapes, sounds, or colours that are strongly associated with a brand can light up the room in a way that instantly conjures up the wider brand identity – they are key to leveraging the impact of branding and brand communication across different touchpoints along the path to purchase.
