"If I took half an hour to search the Web in a normal way, I may find one or two sites that are interesting to me," said Trevor Joyce, a user from Cork, Ireland, whose interests include poetry and photography.
BOGOLJUB KARIC is one of Serbia's best-known businessmen, whose interests include the country's biggest mobile-phone network.
Italika is part of the empire of Ricardo Salinas, Mexico's fourth-richest man, whose interests include shops, banking and television.
ARNAUD MONTEBOURG, a crusading French socialist politician whose interests include President Chirac's financial affairs, does not mince his words.
Megan Anderle is a writer and editor based in Northern New Jersey whose interests include technology, business and sustainability.
Shares of the New York-based USA, whose interests include the Home Shopping Network, rose $1.59 to $26.69.
Shane, whose interests include money and guns, doesn't want to talk to the new guy about "Dances With Wolves".
The SLH Corporation, based in Shawnee Mission, Kan., is a venture-capital concern whose interests include real estate and energy.
At five is Lil Wayne, who has a big-money deal with Pepsi, and in tenth is Ludacris, whose interests include Conjure cognac and headphone line Soul.
But the eclectic mix also showed that Mr. Riley, whose interests include jazz and Indian raga, is not so easily pigeonholed.
Wanda, a conglomerate whose interests include commercial properties, luxury hotels and department stores, is involved with film production and distribution in China.
