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Elliott knows that audiences whose attention spans have been shaped by TV will feed on the synthetic and the shiny.
Viewing habits of younger consumers are shifting, Mr. Falco said, referring to them as a "YouTube generation" whose attention spans are shorter.
"We are growing a crop of young people whose attention spans are shorter than ours were growing up, who are used to intense video stimulation".
To keep teenagers coming back, Hot Topic changes its home page every week, lists information about rock concerts by groups like Nine Inch Nails and Less Than Jake and offers a chat room called Flipoff's Funhouse that, readers are warned, is meant "for people whose attention spans are short and whose humor has never developed past the rudimentary Three Stooges level".
The challenge now becomes attracting attention from people whose attention spans for what you're selling has perhaps already timed out.
The service lasts only half an hour, but Rose says that that's a long time for some of these women, whose attention spans have waned with age.
Similar(53)
"That's O.K. for scholars whose attention span extends back no farther than the early 1980s.
It's not entirely clear whose attention span is being catered to here: the reader's or Ms. Fisher's.
As striking in color as in composition, the pastel hits you in the face from far away, and in today's market that draws an immediate response from buyers whose attention span is becoming ever shorter.
For those whose attention span has been shot to pieces by social media, parenthood and other excuses, who struggle to read even a 20-page story in one sweep: this is the book for us.
The president knows well that if the sequester's effects are so diffused that the public — whose attention span is as narrow as a cat's hair — doesn't connect them to their source, people might think the administration cried wolf.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com