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The company will produce 6,500 units in black and white editions, and ship them in July.
Additionally, there are two different prices for the color and black and white editions of the printed book making it an economical buy in either case.
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I finally brought that out in a black and white edition.
But three out of ten readers of the "black" edition are white, and four out of ten readers of the "white" edition are black.
Phones 4 U, has a temporary exclusive on the white edition of the Z10 – the main version is black.
The color version of "Scott Pilgrim" is a little taller, a bit wider and a tad thicker than the black and white edition, and the extra space allows the artwork to breathe.
Sony also used its press conference to promote its Playstation Vita handheld console which will be released in a "crystal white" edition.
However, Nokia has seemed to stress affordability with their Windows Phones so far so this white edition will likely follow the same mantra.
In the late 1980s, Nick Rodwell, then agent of Studios Hergé in the United Kingdom, told reporters of his intention to finally publish it in English and stated his belief that publishing the original 1931 black and white edition would cause less controversy than releasing the 1946 colour version.
Vitra are releasing limited red-and-white editions of two complementary mid-century design classics: the Eames's Hang It All coat rack and George Nelson's Ball Clock.
The director's cut is indeed a few minutes longer than the theatrical version (both are included on the new disc from Sony Pictures Home Entertainment), but more conspicuously it's a black-and-white edition of a film originally released in color.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com