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Imagine is not shy about the way it wields its power, which it calls essential to its governing philosophy.
The Institute of International Finance, which represents financial institutions, has established a panel of experts, which it calls its market-monitoring group.
Amazon said it had been working to upgrade its warehouses, which it calls fulfillment centers.
Charbay's California neighbor, the Anchor Distilling Company, has its Hophead, which it calls "the world's first vodka distilled from hops".
Monterey is in the early testing stages for its product, which it calls a wavelength router.
The company has said it runs several programs in support of its LGBT employees, which it calls "Gayglers".
Argentina claims the islands, which it calls the Malvinas, as its own.
Ferrari says that its new drive-train, which it calls 4RM, is much lighter than other four-wheel drive systems.
Monsanto does not disclose its sales of the hormone, which it calls Posilac.
The company is also unveiling its core customer intelligence product, which it calls Socialgraphics.
Now Six Apart is launching its version of sponsored conversations, which it calls TypePad Conversations.
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CEO of Professional Science Editing for Scientists @ prosciediting.com