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Such models are not peculiar to emerging markets: Dell builds computers to its Western customers' specifications, and Western management gurus have been advocating networks for decades.
But analysts say those gains would be muted because Western customers are not spending much.
Indeed, Western customers could perhaps learn a thing or two from their Indian counterparts.
That need not have huge effects either on western customers whose gas comes via Ukraine or on Russian gas earnings.
If a factory does not pass muster, it is not supposed to get orders from Western customers.
Hardly any Western customers, he said, come for a tattoo without considering which design they want, but their subconscious desires are obvious to the trained eye.
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There's an interview with garment workers in Cambodia, in which one woman wonders enviously about the wealthy western customer who will wear the bras she stitches.
We worked with the manufacturers to devise a handle design and branding and packaging that would appeal to a more western customer base.
The kingdom recently became the world's biggest arms importer; it's Sweden's third-largest non-Western customer for weapons.
In Shenzhen and Shanghai, China's most western cities, customers in B&Q still try to haggle over price.
Labour costs are lower than elsewhere in Europe, many countries now have established car-parts industries, and Japanese and South Korean firms value the proximity to western European customers.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com