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But, she added, such a weighty decision was made to reflect G.E.'s evolving vision, not to help him stamp his own persona on the company.
Decision making.
Decision making skills.
Billions are spent, through advertising and marketing, to distract and mollify, to trivialise the weighty decisions we make, to ensure that we don't connect.
The decision made sense.
THE decision made history.
Decision made.
Decision made, job done.
"The president can't be shielded by the weighty decision he'll finally have to make when this measure lands right on his desk," Senate Majority Leader Mitch McConnell said earlier this week, according to NPR.
When making the weighty decision to forgo a steady paycheck in favor of developing an unproven idea and building a company from scratch, passion, confidence, and optimism can blind founders to the challenges posed by these three factors.
Whether people go on eating till they pop, or whether they opt for the healthier, slimmer life, will have a bigger effect on the future of the species than most of the weighty decisions that governments make.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com