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Carriers are petrified at the thought of not having the smartphone because it remains a huge hit with the public, driving waves of customers to their stores, especially in the months after the latest models are introduced and heavily advertised.
Today, as prices for LCD and plasma HDTVs race to the bottom, flat panel TVs have approached commodity status; stand outside many big-box retailers and you'll see waves of customers rolling TVs to their cars.
With new rates from the Postal Service taking effect, waves of customers trudged to local post offices and stood in lines, waiting to buy 37-cent stamps and other updated postage.
Before waves of customers arrive, Mr. Wood, a 40-year-old Eastport resident, must prepare the 84 guest rooms in the central resort area and the 23 rooms in the waterfront villas.
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"Only the first wave of customers got the disc," a Comcast spokesman, Tim Fitzpatrick, told me later.
"The next wave of customers wants value and a choice of which bells and whistles are available to them.
Clearly, those luxury designers are cultivating the next wave of customers, many of whom already indulge themselves with status handbags and shoes.
Then serendipity struck: the recent increase in oil prices, coupled with an onslaught of bone-chilling temperatures, ushered a wave of customers his way.
It is across store counters, not bars, that marketers hope to reach their next wave of customers -- mothers, harried office workers and the health-conscious.
It is crucial for the first wave of customers: beer-drinking construction guys who begin arriving around 2 30. "At the beginning of the week they have no money, but by the end of the week they have cashed their paycheck and they're doing shots," he said.
Barnes & Noble's e-book foray represents an attempt to take its own share of the wave of customers shifting from brick-and-mortar stores to digital reading.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com