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Their chief concern was to maximize spectacle.
The whole point of efficiency, she said, was to maximize "happiness minutes".
Traditionally, economists have assumed that the goal of a business enterprise was to maximize its profits.
Milton Friedman famously asserted that corporations' only responsibility was to maximize profits.
One of Chief Reilly's jobs was to maximize available space, one of the more complicated, analytical tasks in the system.
The idea was to maximize glass and have owners create as much light and privacy as they wanted".
Zoe's job — her innovation in the business — was to maximize the fashion component of the Hollywood-equals-celebrity equation.
Their unshakable assumption was that the sole responsibility of publicly owned corporations was to maximize shareholder profits.
The idea, he said, was to maximize the impact of that power by emphasizing on-base percentage.
But the managers feared that issuing too many shares would depress the stock price, and they knew that their duty was to maximize shareholder value.
But while Fed officials said their goal was to "maximize returns" on those assets, officials appear to have made no changes in the portfolio yet.
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