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A spokesman for the committee, Brad Woodhouse, said he thought the surveys showing the erosion of Americans identifying as Democrats were misleading partly because voters connected differently with politics in 2008 — more through a person, Mr. Obama, than a party.
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Man Nam Ma, a social worker, said that seeing the Lius together made voters connect with the candidate.
Many voters connect immigration with rising crime, which has tended to help opposition parties in a period where much of the continent is ruled by social democrats.
Republicans also say that voters connect education to worries about the economic well-being of their children and the next generation.
Mr. Jackson knows him so well that he recently began blogging about his days with Mr. Romney, an acknowledgment that a young, energetic and devoted aide might help voters connect to a candidate who has been called out of touch.
"For anybody who's gone to Joe Biden events and watched how voters connect with him," Mr. Wade said, "there's a pretty big gap between the expectations of the elite media who seem to crave scripted, blow-dried drones out of central casting instead of regular folks who want to see some honesty and candor.
His heart-to-heart style has helped voters connect with him spiritually rather than politically.
If Washington is broken, as the current political rhetoric suggests, it will stay broken until voters connect their votes with the ridiculous behavior of those they vote for.
Lately, a campaign that was built almost organically by disenfranchised voters who connected online has turned to more mainstream sources.
It was a Pepsi driven, user-submitted video 'letter' that captured passions of voters, and connected the Pepsi "refresh everything" campaign to the changing political climate.
The purpose of Romney's ad campaign is to win over white working class voters, by connecting with what his campaign perceives as their values.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com