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Page views dropped from March to just under 184m.
Once visitors could no longer read articles without paying, circulation stabilized — but page views dropped by about 30 percent.
Overall views dropped by around 2.5%, with 32.4 billion in January vs. 33.2 billion in December.
Desktop video views dropped 20% in the same time frame, and saw completion rates tail off.
Worldwide, page views dropped from 44 billion to 27 billion per month during that same period, a 39% drop.
It added that positive impressions of Liverpool increased among the UK population from 53% to 60%, while negative views dropped from 20% to 14%.
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In the first four months of 2013, Channel 4's share of total UK viewing dropped to 6.0%, compared with 6.8% during the same time period last year.
Viewing dropped off slightly between 11.30am and 12pm, to an average of 370,000, however the audience was still up well over 300% on the typical average for Sky News between 11am and 12pm over the last three months.
Although 39% RWU and 23% PC freshmen preferred not to comment on this topic, this view dropped to 18% (r = 0.98, P = 0.015) and 17% (r = 0.61, P = 0.38) among seniors, respectively.
CANNES - Something dramatic happened to TV viewing about 18 months ago: Aggregate viewing dropped.
But a third panelist with a centrist view dropped out just before it began.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com