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The company, which tracks viewership behavior in one million homes, found a slight uptick at 10 p.m. TiVo, which tracks the rewinding behavior of digital video recorder owners, found that the most-rewound moment of the debate came at 9 27, when Mr. Romney mentioned his plan to cut funding from PBS (and gave Big Bird a shout-out).
Facebook can crunch insanely specific info on viewership behavior to learn what you want to see.
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Since Gracenote works with many cable and satellite providers, being able to overlay sports data on top of traditional broadcasts could create new customer viewership behaviors.
For the heterogeneous population model, the disaggregated viewership data allowed for inference on how the behavior of adults and children varied over time.
Even as viewership of online video climbs, the average viewer's behavior has changed sharply, accordingly to Nielsen Online.
A lot of this is meant to take advantage of the two-screen behavior that seems to be driving a rise in viewership for awards shows and other water-cooler spectacles, like the Super Bowl.
The Oscars have long been on their best behavior, tamped down and buttoned up, and everyone wonders why the viewership is down.
Arab website viewership has spiked as ISIS has marketed its atrocity stories of be-headings and abhorrent behavior -- either out of prurient interest or more sinister motives.
Mr. Harbert proposed that the TV industry consider buying and selling ad time using "C7," which counts the whole week's worth of viewership: "The second thing I want to bring up is that with all the changes in viewer behavior, we can no longer ignore time-shifting.
"It certainly enhances viewership".
Television viewership dropped.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com