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In the year of the Timelapse and Boomerang video trends and of Stranger Things' Upside Down, fashion has disrupted its own timeline with the arrival of see now buy now.
But wherever video trends go, Youtube will follow.
This week we're talking about showing 'face' as we take a look at two of the latest online video trends.
(You can read our August coverage of the web video trends here and Erick's coverage of Facebook assuming third place back in July here).
The company posted a video to its blog announcing that for the first time ever, YouTube would let the public help decide the viral video trends in 2014.
Hearst Entertainment and Syndication co-president Neeraj Khemlani told me that today's move offers the company a chance to get ahead of mobile video trends with Verizon's assistance.
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Who knew that Nick Clegg would be the guy to shine a light on the latest viral video trend?
The Week's Bests Mark Suster explains why the "Harlem shake" is the beginning of an important new video trend: "Participation.
Stick with the funny video trend and watch the most galling of own goals — scored by the defender's rear end — and most unusual jersey-over-the-head twist in a preseason hockey fight.
BBC Trending talked to social news luminaries from Gawker, BuzzFeed and Mashable to find out what elements are more likely to make a video trend.
A Canadian outfit called ViXs Systems that specializes in sending video over Internet Protocol networks appears to be uniquely positioned to ride this digital video trend as far as it goes.
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CEO of Professional Science Editing for Scientists @ prosciediting.com