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The "For the People" ad makes no verifiable assertions.
"A key distinction in these cases often relates to whether the representations are 'mere puffery,' meaning general assertions like 'best breakfast in town,' which are acceptable under the law, or objectively verifiable assertions like 'guaranteed to reduce your blood pressure by 10percentt,'" Elias said.
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Experience verifies my assertion.
"These are no longer assertions, they're verifiable conclusions," Sainz said.
ACCURACY -- Many of the claims in this spot are not verifiable, with the most direct assertion against the president being the claim that his priorities are "eroding the American Dream".
By this standard, sentences that are non-analytic but also non-verifiable, including various theological or metaphysical assertions concerning God or The Absolute, qualify as cognitively meaningless.
Moral statements were, In Ayer's view, not verifiable, and so could not be construed as assertions of fact, being interpreted instead as expressions of emotion.
If you want us to publish material that isn't in response to one of our stories, or isn't easily verifiable, send links we can review to back up your assertions.
Assertions can be true or false, and are always verifiable (or not) by an objective third party.
The notion that "Comey is a liar" is less the view of mainstream Republicans than an attempt by the president's supporters to redefine "lie" as any assertion of inconvenient information, no matter how easily or obviously verifiable.
Toiling in the archives of the verifiable, fortified by the reliability of contemporaneous documentation, the fact-checker is a last defense against the chaos of unsupported assertion and outrageous mendacity.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com