Even if Mr. Merkel turns out to be wrong, the indictment casts a different kind of spotlight on Mr. Scruggs, who cultivated the image of a smooth Southern lawyer capable of winning huge verdicts on behalf of smokers and, most recently, victims of Hurricane Katrina.
Agency: Clemenger BBDO Director: Derin Seale Even though this commercial is from the same advertising agency, it's hard to imagine a bigger contrast between this view of "moms" and the comic verdict offered on behalf of Old Spice.
Ask, were this a trial, would a jury be convinced to render a verdict on your behalf, or was some of the evidence left out.
According to the Web site of his firm, Mr. Lowe and two other lawyers previously won a $10.4 million verdict against Ford on behalf of a woman who became a quadriplegic after her Ford Explorer was struck from behind.
That strategy looked as though it had badly backfired in August 2005, when a jury in Angleton, Tex., returned a verdict of $253.5 million on behalf of Carol Ernst, whose husband, Robert, had died after taking Vioxx for less than a year.
Over the years, the law firm has recovered more than $1 billion in verdicts and settlements on behalf of clients.
