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"If most members of your audience already understand that human-caused climate change is happening, climate educators can focus their efforts on new information that will be of greater value to audience members".
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The more these influencers offer real value to audiences, the more value they develop as their own media brand, competing for eyeballs with big media.
Video on demand has changed audience behaviour and it means brands have to offer value to the audience or they'll walk on.
Innocence is of dramatic value to an audience only if it is violated.
Think of it as the least perfect version of your app that still provides value to your audience.
"The BBC has to be prepared to walk away from deals that do not offer good value to the audience and to equip itself to do this by continually bringing on new talent and through good succession planning," he said.
First, it provides many more creative ways to present and package your content that genuinely deliver new value to your audience.
How do you add value to your audience?
Do not post lengthy content and make sure that you are bringing value to your audience.
Give value to your audience and they'll support your work.
Send stuff only of extreme value to your audience: discounts, coupons or insightful thoughts.
Write better and faster with AI suggestions while staying true to your unique style.
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com