That portal will hopefully convince more people of the value of the data, too.
Mr. Wiley put the value of the data at $30,000.
"Russian hackers, specifically, tend to be motivated by the value of the data that they take.
That extremely limited number of observers greatly enhances the reliability, and therefore the value, of the data.
"The economic value of the data and the ease of collecting makes it to hard to resist," he said.
The value of the data surpasses the placing of ads on phones.
The breach is one of the biggest ever, and in terms of the value of the data contained may be the most valuable to the hackers.
Many in the private sector think that giving information away or the open data movement is somehow asset stripping the value of the data they hold.
Last year, I got myself in trouble by questioning the ultimate value of the data flood that pours through our phones.
That would improve the quality and resale value of the data for Acxiom, he says, perhaps to consumers' detriment.
