It's not just the technical achievement, the vistas, crowds and cars that improve with each instalment, or the sheer production values – licensed tracks, famous comedians, TV shows, and voice talent.
Further, the BSA and many publishers themselves often force customers to pay 3X the software value per license in penalties and then require them to purchase the necessary seats on top of the penalty.
Even companies outside Nintendo have seen the value of licensing their famous characters to the Brawl series.
Venture capitalists in life sciences predict that both the pace and the value of licensing deals will accelerate.
Software vendors hope that on that fateful morning 500 days from now, these users will suddenly discover the value of licensed products.
The mobile phone network operator mmO2 said today that it lost £10.2 billion ($16.7 billion) in the fiscal year ended March 31, almost all of it from write-downs on the value of licenses in Britain, Germany and Ireland and for a unit it sold in the Netherlands.
Raw number (weighted %) of values imputed: License before 18th birthday: 18 (2%); Permit before 18th birthday: 63 (7%).
In one recent WSJ article, a top Goldman executive valued a license for their risk measurement system at well over $1 billion, and possibly even up to $5 billion.
But the company realized that the best way to add value to licenses was to connect markets, both to develop expertise in a region and to be able to offer roaming over an entire continent.
(See: "Speculating On Spectrum").. That's because spectrum buyers, who in this case are likely to be telcos looking to beef up their wireless phone coverage, will place a higher value on licenses that cover more customers, or potential customers.
