This paper presents a novel manufacturing architecture for sustainable value creation and its application for products, processes and services.
Whenever a business enterprise is established, it either explicitly or implicitly employs a particular business model that describes the design or architecture of the value creation, delivery, and capture mechanisms it employs.
Teece (2010, p. 172) wrote: Whenever a business enterprise is established, it either explicitly or implicitly employs a particular business model that describes the design or architecture of the value creation, delivery, and capture mechanisms it employs.
Thereby, value creation becomes decentralized in terms of product architecture and organization.
Instead of a centralized process in which a focal firm determines the product architecture and coordinates the actors adding value to the product, generative value creation processes rather evolve through uncoordinated interactions among distributed and heterogeneous firms.
Fixed product design dissolved in favor of a layered modular architecture (i.e. contents, service, network, and device layer) and the process of value creation changed fundamentally from linear-oriented sequential value chains to complex value networks.
Given the multi-layered architecture of digital objects where a variety of firms may provide components and elements, the context of value creation is depicted by several relationships directly and indirectly connected to the exchange.
It gets an A for value creation.
He calls it "joint value creation".
Investors must prioritize value creation.
The key to value creation?
