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The company will put some of the investment into existing portfolio companies — the company is known for incubating and growing e-commerce businesses around the globe built on models usually pioneered by others ('clones' is the less charitable term you may have heard) — but it will also start making more investments in startups beyond those Rocket Internet itself had a hand in starting.
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The big porn operators, usually pioneers of new technology, would switch overnight to another corner of the web".
Usually, pioneers are the ones with arrows on their backs.
Planting cash crops such as sugarcane and rubber allowed farmers with capital (usually pioneer farmers who first experimented with planting these crops) to make more claims to land.
There is usually a pioneer at the front who the others are trying to aim for.
Artists are continually nominated for making music pioneered by black artists – usually at the expense of black artists.
By contrast, Costa Rica, which gave up its army and pioneered eco-tourism, is usually referred to, half-mockingly and half-enviously, as "the Switzerland of Central America".
It pioneered quantitative easing.
Also pioneered the ATM.
(He pioneered the celebrity endorsement).
New York pioneered New Deal liberalism.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com