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Can we can do the same things using less of it?
The water is cleaner and we are using less of it.
If it's more environmentally friendly, generally it's more economically-friendly, because it means that you're using less of everything".
And the garments chosen by buyers from Western stores are noticeably skimpy, using less of the costly material.
It is using less of an expensive material to achieve a similar effect.
Newspaper companies are using less of the stuff, printing fewer words on smaller, thinner pages.
Similar(23)
Meanwhile, there's also reason to cheer soaring oil prices: Maybe that will help us use less of the stuff.
Transport for London (TfL) is doing as much as it can to encourage us to use less of its service.
The #1 thing we can do to provide us the time and freedom to have that conversation is to use less of it.
But people use less of it.
The temptation, therefore, is to use less of it.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com