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So it's a constantly evolving process in terms of using analytics for us.
How are organizations using analytics?
For example, NHS Blood and Transplant has already been using analytics for some time to improve patient survival rates.
Chris Brown, head of marketing at WorkMobile, says using analytics tools has made a dramatic difference to the firm's profits.
Then, using analytics, he tracked the reaction to the live show and subsequent YouTube viewership.
A high-level direction such as "using analytics wherever possible" is not enough.
Some companies are using analytics to streamline the sales process and develop new products.
Data-savvy organizations are using analytics to innovate — and to gain competitive advantage.
Lets start with how it is that you're using analytics throughout your organization.
8. Executives and managers in all types of industries are using analytics to gain competitive advantage.
Companies that are experienced in using analytics successfully offer five lessons for corporate leaders.
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