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"Now people can bypass us using a camera phone and a social network, and the means of production have been completely overturned," added Mark Little, chief executive of Storyful.
This involves embedding data in a photograph which can then be decoded using a camera phone.
The results can be detected by the naked eye and simply quantified by using a camera phone and image analysis software.
For example, using Bluetooth, you can take a photo using a camera phone and download the image to a Macintosh, then send it to a printer over a wireless connection.
The codes made by JAGTAG, of Princeton, New Jersey, for example, can be photographed using a camera phone and then sent to a messaging service that analyses the code and sends back appropriate information.
With advances in camera phone technology, using a camera phone to scan bar codes likely will become more accurate but that doesn't mean the application will become widespread.
Similar(46)
I found out later through one of the woman's friends that they used a camera phone app to trick everybody.
While the older man, who came to be nicknamed the Bus Uncle, scolded the man seated behind him, a nearby passenger used a camera phone to record the entire incident.
Local agents register a policy with UAP by using a camera-phone to scan a bar code on each bag sold.
Perfect if you want to leave your iPod at home or if you can't use a camera-phone in your work environment.
Companies like facial recognition as a biometric method because it can be done using a camera on a phone or laptop in conjunction with the right software.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com