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Use of Headings.
Proper use of headings and subheadings is important to SEO and organic visibility.
Tutors described typical pet hates (poor referencing, poor grammar, poor use of headings etc), but also more subtle issues of style.
Each leaflet was examined for the use of headings, subheadings and the percentage of bulleted text using the Kool's macro- and micro-coherence model of communication [ 30].
Textual framework was assessed using three parameters: physical attributes; the use of relevant/instructional pictures; and the use of headings, subheadings and percentage of bulleted text.
For example, items 3, 5, and 22 correspond to criteria of Abbott's scale, and several other items correspond to similar items in other scales, such as interactivity/intra-site search, use of headings, presence of contact details, and dedicated sections for general and professional audiences.
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The use of MeSH headings, MeSH subheadings and text words to refine and redirect MEDLINE searches can make the search process more effective.
Headings in the document are denoted by use of the heading tag, but otherwise the reader is left to infer for themselves where subheadings occur and to which headings they belong.
There were significant improvements in use of problem lists, headings, and inclusion of specific content items.
The use of medical subject headings (MeSH) terms and text words (or equivalent) in the appropriate syntax of each database were applied.
Finally, the survey from which we copied the three quality criteria showed similar results on the frequency of use of uniform subject headings and the prescription module among 1028 Belgian GPs [ 13].
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com