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We all use different metaphors, of course -- they may shift back and forth in a single day.
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Stuckler and McKee, in contrast, use different metaphors to describe 'global health' in the field of policies.
In biology, for instance, Carver et al. (2008) find that articles and textbooks related to gene technology frame the notion of gene by using different metaphors than articles and textbooks related to evolutionary and environmental biology.
They're just using different metaphors.
For example, use different colors for different literary devices: yellow for metaphor, pink for tone, green for historical details.
Whisper [46] uses a different metaphor: by representing messages of an event as seeds of a sunflower, a user can follow how information disseminates by viewing the locations from where people commented on an event, or from where a message was re-posted.
He says, 'If you fell into a sewer, you'd come out eating a ham sandwich.' " Ashcroft has used a different metaphor in describing the distinctive trajectory of his career in interviews with Christian and conservative publications, and in his memoir, which was published by a leading religious publisher, Thomas Nelson.
A Kandahari businessman used a different metaphor.
To be sure, one can use metaphors of one sort or another to explain the concept, but the metaphors are as likely to be misleading as helpful.
I like to use the metaphor of collagen.
He likes to use the metaphor of maintaining a house.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.
Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com