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If they are a success, SunWater plans to use a leasing model to reduce upfront costs.
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O2 says: "This is the first time a UK mobile operator has adopted a leasing model, and this is the smallest thing you can lease in the UK.
They came across our list as they went from a sales model to a lease model.
In the late 1990s, Salesforce was one of a group of start-ups exploring ways to capture a share of the lucrative business software market using the leasing model, also called "software as a service" and "on-demand computing".
And then there is the competition from smaller companies like NetSuite, which uses the same leasing model to offer a full suite of applications it has built, including billing, accounting and other critical business tools.
When talking about the leasing model, Mr. Bergquist uses a phrase, "time sharing," that invokes the mainframe days of the 1960's and 1970's, when companies had no choice but to entrust their critical data to other companies.
We use a regression model.
Use a simulation model.
However, current leasing model does not lay a stress on fairness and priority issues on the resource allocation.
"The solar leasing model and the residential/commercial PPA model are having a significant impact on the marketplace in the US," he said in an email.
The software leasing model falls under any of several rubrics, including "software as a service" and "on demand computing". Leasing software is the far less expensive option.
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