The N.F.L. has been bestowing the kiss of death upon naming rights lately.
They play parts that include a put-upon printer named Sully and his finicky, demanding, offbeat and off-base clients.
The only problem: "The category is so new that it has no agreed-upon name," I wrote.
Rather, we're in the midst of a two-decade period without universally agreed-upon names: the naughts, aughts, zeros, oh-ohs, or 2000s; tens, tweens and teens.
The beast, an American mastodon, at this point still lacked an agreed-upon name, and was variously referred to as an incognitum, an Ohio animal, and, most confusing of all, a mammoth.
It's just a bit of text with a format that identifies robots by a short, agreed-upon name, and tells them what they may and may not do.
Pat Riley was given a 10 percent ownership share in the Miami Heat upon being named head coach and team president in 1995.
Mr. Bettag declined to comment for this article, but he said upon being named to his new position last month that he planned to drastically change the program.
"Upon being named preferred bidder, discussions with Rangers staff started and discussions with all interested parties intensified.
