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Speciale: Many clients ran on their own time frames this year, not on the typical upfront schedule.
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Mr. Cohen of Horizon Media described "this dream I have had for a long time," of being able "to accommodate clients by their fiscal year" rather than the upfront schedules of the networks.
Just as April showers are supposed to bring May flowers, the many "upfront" presentations scheduled this month — wooing marketers and agencies before the start of the 2013-14 televiseasonearen — are bringing complementary advertising efforts intended to reinforce those pitches.
When Screenvision — the nation's second-largest seller of commercials in movie theaters, behind the NCM Media Networks division of National CineMedia — holds its first upfront presentation, scheduled for Wednesday, executives are expected to announce they are borrowing the concept of audience guarantees from television.
He is in town for the network's upfront presentation scheduled Tuesday afternoon in New York -- where his show will undoubtedly be showered with praise for causing chaos on Twitter.
Know the fee schedule upfront.
For decades, when there was only broadcast television, the upfront presentations were scheduled for mid-May.
2013 TV Upfronts: Fox overhauls schedule.
In Spanish, Jose was agreeing to purchase a group of five Basquiat paintings for about $9 million and outlining the payment schedule ($5 million upfront, with the remainder to come in half-yearly installments by 2011).
BROADCAST television is hitting the fast-forward button on its annual upfront week, as the schedules of three of the five big networks are already becoming known.
Upfront, all patients were scheduled to be postoperatively monitored either at an intensive care unit (ICU) or at a prolonged stay at the post-anesthesia care unit (PACU).
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