The Bloomberg screens offer news, statistics, trivia, audio updates and team and player profiles provided by a group of reporters in South Korea and Japan.
EA Sports recently updated the rosters and player stats for both the Cardinals and the Steelers and squared the two teams off against each other in a simulation of the upcoming Super Bowl.
Fans can text-message the club to enter contests and to get exclusive updates on player injuries and insights from coaches and players during the game.
Gaming will, naturally, be a big part of the company's play as well, with game play livestreaming built directly into the Creators Update, along with comments and player to player interactions, a feature that was no doubt a big part of the reason the company picked up Beam a couple of months back.
In tandem with broader trends we're seeing across the consumer web, numberFire is tapping into the ever-more popular content personalization game — by allowing users to customize their football updates, following teams and players that they are interested in — both as fans or as fantasy gamers.
The Sims Online aside, analysts say Electronic Arts continues to do several things right: the company emphasizes sports games, most notably its signature game, John Madden Football, publishing new versions each year to capitalize on evolving technology, and updating players and teams.
On Beamer's site, visitors get Hokie practice reports, injury updates and video clips of players.
This week, the team launched its first product, Beyond The Box, an iPad app that allows sports fans to curate real-time coverage, players updates and analysis from their favorite sports teams in one centralized timeline.
To mark the start of the games, UNICEF has re-launched the AIDS campaign website with a special cricket section featuring news updates and video profiles of players talking about the impact of AIDS on children.
The player receives updates and new instructions as the mission proceeds.
