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"The thing is, some unpopular things have to be done.
That will require investment in infrastructure, including unpopular things like new runways in south-east England.
But it required him to do unpopular things that would inevitably cost him.
"I've done some unpopular things with the industry on things that they didn't like.
They provide independent forecasts and analysis, and occasionally try to shame politicians into doing unpopular things.
The government must do unpopular things, and its Tory and Liberal Democrat wings may split apart.
Similar(12)
"This is a deeply unpopular thing in the United States.
"Interfering with someone else's sex life is a pretty unpopular thing to do," he said.
As for Obama, we know he can do the unpopular thing.
"This is an unpopular thing to talk about, based on the public-opinion polls," he said.
"In those days, that was a very unpopular thing to do," Stump says.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com