This may be because they lost their innocence in high school — other research suggests that pre-university exposure to economics reduces giving — or perhaps even because economics majors were "born guilty".
The brave participants who took the challenge (5,334 people) were awarded stickers for their efforts, giving the university further exposure.
A concerto by a graduate student, informed by the resonances of the Norwegian folk fiddle, stretches the envelope some, but universities often give exposure to campus composers.
The £9,000 is for the whole university experience – the exposure to employers, different things you can put on a CV.
The endowment, the sixth biggest of any UK university, currently has exposure to companies including Anglo American, Rio Tinto and coalminer Glencore.
In addition to that built-in exposure, university officials planned to note other points to voters, like the number of blowout victories during which Manziel played only part of the game.
However such experiential learning is feasible if the university lecturers have exposure to industrial experience as engineers and the students have certain level of fundamental knowledge to maximize the learning process.
"You can't measure the amount of exposure the university got this weekend," said Lew Perkins, the university's director of athletics.
The research was done in collaboration with two US universities to gauge if "exposure to emotions led people to change their own posting behaviours".
Many of them drop out after the first year or two, their fleeting exposure to university life having taught them only the full extent of their own inadequacies.
