If an intent-based unit of trade can be used to monetize cross-device traffic, everyone wins.
If consumer intent becomes the unit of trade, which device, app or channel (search, display, or social) a consumer is using no longer matters.
One of the basic requirements that links buyers and sellers of ecosystem services is an agreed upon unit of trade and a way to measure it.
In order to avoid device-based fragmentation in online advertising, a new unit of trade is needed — one that is neither keyword-based nor cookie-based, but rather intent-based.
Many years later, when the deerskin was no longer used as a significant unit of trade, the word "buck" shifted to a more general reference to the dollar.
Ottoman rule was soon restored and up to the 1860s, Homs was large enough to form a discrete economic unit of trade and processing of agricultural products from its satellite villages and the neighboring Bedouin tribes.
Therefore, the futures contract specification is a key document that also includes details of the maturity months available, the unit of trading, and other important information related to the contract.
Publishers' net revenues in 2012 were $15 billion, up from $14 billion in 2011, while unit sales of trade books increased 8 percent, to $2.3 billion.
The net weight of one flask of mercury is 34.5 kilogram (76 pounds), the commercial unit of world trade.
He worked in the research unit of a trade union and in the 1970s was a Labour councillor in Chelsea and Kensington.
B could then exchange one unit of y for between two and three units of x (before trade, country B would have only two units of x), and A could receive between one-third and one-half units of y (before trade, country A would have only one-third unit of y) for every unit of x.
