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Computing, in short, is in the midst of a transition from an optional tool to a ubiquitous utility.
Meanwhile, Facebook has struggled to make Messenger bots the ubiquitous utility it was hoping for.
Facebook used a similar strategy to become a ubiquitous utility with tentacles touching everyone's business.
Facebook is a ubiquitous utility, but it's certainly not cool any more.
Over the years as Facebook has grown into a ubiquitous utility, it's also developed some strange emergent behaviors.
The strategy entrenched Facebook as the central social network, boosting its push to become a ubiquitous utility.
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But when it brings in all the friends, businesses, and developers, good ideas turn into ubiquitous utilities.
Google Now does what Google's good at: Crunching big data sets from its ubiquitous utilities to efficiently provide actionable information.
Unlike Facebook, it's not a ubiquitous online utility, and you're not going to find grandma on there.
Everybody Wants a Truck Nowhere is transplantation more obvious than in the world of light trucks, including the ubiquitous sport utility vehicle.
About five years back, I was crawling in Brisbane traffic behind one of the city's ubiquitous white utility vehicles on my way to an anonymous city centre office to sit my Australian citizenship test.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com