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Moreover, targeted firms have similar performance and governance as typical firms.
Data-opolies have greater incentives to prevent a breach than do typical firms.
Typical firms here are ones like Pan American Finance, an advisory group that focuses on Central America and the Caribbean, or the French firm Credit Agricole.
Amazon is, potentially, much more vulnerable to public outrage and leverage than the typical firms that make a killing from contracts with the NSA or the CIA or the Pentagon.
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The typical firm relies on one chief path to growth.
The nerds in the typical firm's IT support department are proliferating nearly as fast.
A typical firm's network may have hundreds, or even thousands, of sensors.
Surprisingly, however, the typical firm relies overwhelmingly on one chief way of acquiring resources.
The majority of a typical firm's patents are of little or no use to its core businesses.
One, Cap Gemini, puts adaptation costs at between 0.5% and 2% of a typical firm's sales.
They found that the typical firm rewards its chief executive as much for luck as it does for good performance.
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