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"Very strange how people complained about a typeface named after a serial killer and not a missile".
This logo was developed into a typeface named Avant Garde, one of the most successful and widely used fonts of the phototype period.
While his fantasy of printing "Mr. Penumbra" in a custom typeface named after a crucial character turned out to be wildly impractical, Mr. Sloan — who fills the novel with odes to the beauty of the dead-tree book — praises the glow-in-the-dark cover designed by Rodrigo Corral as "a work of mad genius".
(Ages 3 to 5) Fat Cat's sheepish grin is the running punch line in this cheerful, boldly designed picture book (in cartoony typefaces named Chaloops and Eatwell Chubby, according to the endpapers).
It's nice to have a proper Font menu (showing font names in their actual typefaces) at the top of the window, instead of on a toolbar that may not be open.
The clean, all-caps, Art Deco typeface — whose name, naturally, is Irvin — beautifully captured the Jazz Age but long outlived it.
At the end, an alphabet subtext is revealed: it seems that each letter coming through the door is in a typeface whose name actually begins with that letter.
Hence, another of his quirky typefaces, Exocet, named after the missile used during the Falklands war, also with chiseled gothic traits, evokes today's goth and devilish cults.
Our results support the view that "sweet" tastes are better expressed by means of rounded shapes, typefaces, and names, and low-pitched sounds, whereas "sour tastes" are better conveyed by means of angular shapes, typefaces, and names, and high-pitched sounds.
Here, we report on a study designed to assess how rounded vs. angular shapes, typefaces, and names, and high vs. low pitched sounds, can be combined in order to convey information about the taste (sweetness and sourness) of a product.
"Everything about it is childlike: the colors, the typeface, even the name".
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com