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Bloomsbury has tried to add value another way, by issuing its backlist in neat hardbacks with covers designed by Jeff Fisher, best known for the cover of Captain Corelli's Mandolin.
A century ago the country was an early adopter of new technology refrigeration of meat exports was the killer app of its day but it never tried to add value to its food (even today, its cooking is based on taking the world's best meat and burning it).
Many initiatives within the community of biomedical informatics have tried to add value to these public resources by creating standardized annotations (and metadata), catalogs, structured vocabularies, and ontologies, which can be used to store, index, and retrieve them more efficiently and effectively [ 16, 17].
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So what I've tried to do is have more conversations where I'm gaining share than losing share, to try to add value to everything.
But the golf market in the United States is having rough times, driven by too many courses built by too many developers trying to add value to housing schemes.
Meanwhile, the big four keep trying to add value through choice and service while also competing on price, which simply isn't possible.
Funds of funds have had to cut their fees to compete; some are trying to add value by focusing on niche strategies or small, unknown managers.Optimists remain.
[C5.] SEEKING ALTERNATIVES When the real estate market comes to a halt, many developers wait out the downturn while trying to add value to their property by getting it rezoned.
"We didn't set out to create mansions," said Tim Crowley, a managing director for Flank Development, "and if you try to add value to a property by using the word, that's a pretty transparent marketing ploy.
It was interesting to hear Justin King, the former Sainsbury's chief executive, last week mention Four Seasons Health Care as one of the companies where he would try to add value in his new job as vice-chairman at Terra Firma, Guy Hands' private equity outfit.
I just try to add value where I can".
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com