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(Despite the rapid growth, graphic novels still represent less than 1percentt of the total consumer book market).
In contrast with the fall in sales of children's books, the Book Marketing Ltd consumer panel, based on regular submissions from 7,000 households across the UK, estimated that total consumer book spending grew by 5percentnt last year, to an estimated £2.2 billion.
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Last month the Association of American Publishers released worldwide sales figures for 2003, indicating that total sales of consumer book products increased 6percentt for the year.
Promising to help its small clients match the sales forces of the larger competitors, Publishers Group's total share of the consumer book market has grown to the size of a major trade publisher like Houghton Mifflin.
Total consumer debt reached a record $12.8 trillion.
Paul Gottlieb, vice chairman of Harry N. Abrams, estimated the industry's total sales at more than $500 million a year, or more than 10percentt of consumer book sales.
Total consumer debt exceeds $300 billion.
CHART: Consumer Borrowing: Net change in total consumer debt, excluding mortgages, seasonally adjusted.
The $15.1 billion increase in consumer borrowing was 9.7percentt higher than in August, and pushed total consumer debt to $1.97 trillion.
Open image in new window Figure 1 Relationships between consumer and business in Total Consumer Experience.
Fig. 3 Total consumer expenditures in the domestic market.
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