With an eye to lending their campaign a topical edge, they point out the twisted logic of ripping up fertile cornfields in the name of the environment when there are global food shortages.
Both shows have been and continue to be at the forefront of topical issues, with The Daily Show campaigning for improved healthcare rights for 9/11 emergency responders and The Colbert Report's continuing discussions over Super PACs.
Adopting social marketing principles in public health campaigns is relevant since these campaigns advocate healthy eating as a topical social idea, they target food choice, which is a clear example of voluntary behaviour, and influencing food choice can potentially have a huge impact on personal and societal welfare.
The eagerly anticipated new series has been accompanied by a clever marketing campaign which has taken advantage of topical political issues.
One of the most unusual collections accepted is an assemblage of 99 political posters, rare survivors of election campaigns from 1900 to 1924, which tackle still topical issues including free trade, unemployment and pensions.
Galderma's campaign promotes and talks about Differin, a topical ointment introduced in 1997.
And there's the political level of what one might term the Immigration Question, particularly topical now as it is debated in the presidential campaign, but no less topical 20 years ago.
To evaluate the impact of a television advertising campaign on the risk of oral ingestion of a topical non-prescription gynaecological preparation containing benzydamine hydrochloride.
Greg Mitchell's 1992 book about these events, The Campaign of the Century, although historical, has tended to find topical resonance.
It all takes place in the fall of 2008, and the financial crisis and the presidential campaign are frequently glimpsed on television screens, intrusions that feel less topical than pretentious.
