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Raise at the top end of normal.
Raise at "the top end of normal" but not so high that future financings in a corrected market become impossible.
So when I advise entrepreneurs on fund raising I often say that it's OK to try and shoot for the "top end of normal" for the market conditions.
We may invest at the "top end of normal" but not at such a high price that we create future problems.
It's the one bit of advice I find myself giving to entrepreneurs most frequently these days, "raise money at the top end of normal".
I spoke about whom to raise capital from (funding options), how much I thought they should consider raising 18-24 monthss), how fast they should spend it (lean until product/market fit, then fat when they're ready to scale), how fast they should raise it (now, now, now) and at what valuation (at a fair price that I call "the top end of normal").
Similar(54)
The Intel Corporation, the world's largest chip maker, narrowed its first-quarter forecast near the top end of its range today, as sales of computer chips followed normal patterns for this time of year.
Demand at the top end of the market is decelerating.
That hit the top end of its recently lowered estimate.
I am at the top end of the industry.
The Thornwood Pub sits at the top end of Dumbarton Road.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com