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But last season, he started to create a stir.
A widespread offering of this type was bound to create a stir and regulatory attention.
We certainly expected to create a stir but probably didn't expect criticism that completely missed the point.
And then there are designers who use a guerrilla approach, hoping to create a stir on a very limited budget.
Madonna's film Filth and Wisdom is sure to create a stir, but it also risks falling prey to cultural sniffiness.
"I wasn't doing it to create a stir but I don't really care what people think," he says.
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The Mercury Prize people quickly picked up on Laura Marling, who was beginning to make waves exactly this time last year, and The Leisure Society surely have the potential to create a similar stir.
Anita Roddick, founder of Body Shop and no stranger to using controversy to create a marketing stir, calls most guerrilla campaigns "the masturbatory indulgences of ad men".Certainly, there are plenty of examples of stunts backfiring.
Long gone are the days when a manufacturer was able to create a real stir by unveiling an all-new model at a specific motor show.
The money put forward by the NWO was initially just enough to cover 10 doctoral positions though--a number that was perhaps symbolic but in any case hoped to create a small stir.
To give snap peas even more flavor when sautéing, you can add garlic and onions or mushrooms to create a vegetarian stir-fry.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com