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Chicago Tribune headline: Bush Calls for End to Attack Ads.
"They're not as susceptible to attack ads," Mr. Gleason said.
Voters may say they want candidates to stay positive, but in truth, they respond more readily, more viscerally, to attack ads.
But those around him are hopeful that voters in 2016 are different – less susceptible to attack ads an spin, and more willing to make their own minds up.
Titled "Guess What," it is Mr. Lazio's second campaign advertisement, and is a response to attack ads his opponent, Hillary Rodham Clinton, began broadcasting last week.
Some pollsters attribute the slip to attack ads by Mr. Krzaklewski, including one that shows a video of the president and a senior aide apparently mocking Polish-born Pope John Paul II.
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At the presidential level, super PACs have allowed the candidates to outsource their attack ads to groups able to accept unlimited contributions from corporations, unions and wealthy individuals.
Yet everybody claims to dislike attack ads.
Many are expected to be attack ads.
Boxer defeated Fiorina resoundingly, thanks in large part to devastating attack ads.
It's the first race this political season to deploy attack ads.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com