"Hinduism," originally an outsider's word, designates a multitude of realities defined by period, time, sect, class, and caste.
The earliest reference to playing cards or dominoes the same word designates both occurs in Chinese literature of the 10th century, but with no indication of their markings or the games played with them.
"The blended family", much discussed word, designates these new families formed by several homes between which children move.
One might assume that consumers respond most positively to social-marketing efforts that seem related to a company's business: the outdoor-clothing manufacturer Timberland's ongoing campaign to plant five million trees, for example, or Budweiser's flying a blimp with the words "Designate a Driver" across the country this summer.
He called some of his own poems lampisteries, from a French word designating storage areas for light fixtures.
Subjectivism, in other words, designates humanity's increasingly global quest to achieve complete control over every aspect of our objective reality, to establish ourselves as the being "who gives the measure and provides the guidelines for everything that is" (QCT 134/GA5 94).
One consequence of this usage is that, in Locke's epistemology, words designating the sensible properties of objects are systematically ambiguous.
Less certain but probably correct are words designating members of the larger societal organization: lavtn "family," zilc "official," maru "official," spur "city," rasna or raśna "Etruscan, Etruria".
Nonetheless, Mendelssohn is more confident about words designating objects of external perceptions and about the prospects for mutual understanding in regard to them.
"It is much more common for words designating either sex to become specialized for application to males, as in the case of 'man,' which from meaning 'human' has come to mean in most uses 'male human.'".
