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This "unbundling" has allowed new entrants to capture a share of the commission pool.
This unbundling no doubt drives Prada and others mad, but it would seem to be a boon to consumers.Or is it?
This unbundling of talent from corporations is perhaps the most powerful and interesting business threat to today's entrenched players.
But this "unbundling" has led us to the current predicament, where you have to have dozens more apps on your phone than you usually need, and jumping between them is a pain.
But this unbundling has also made it difficult for customers to price the true cost of their trip, which is where the travel app Hopper now aims to help.
"Although this unbundling has introduced greater efficiencies and a better cost basis for both consumers and businesses, it has also perpetuated and exacerbated the fragmentation that underpins the financial landscape," explains Curve co-founder and CEO Shachar Bialick.
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But I see this "great unbundling" transforming into the "great rebundling," with technology playing an integral role.
One such effort involves the "unbundling" of legal services.
The regulators let this happen, and unbundling never really took off.
But the European Parliament has rejected this plan, leaving "unbundling" in limbo.There is also talk of increasing imports of liquefied gas from farther afield.
Some publishers tried to react to this trend by unbundling their experiences into single-purpose apps, also known as "app constellations".
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com