Take for example this sorting of posters.
In fact, this has been an election campaign dominated by negative messaging, played out to best effect in traditional media with the sort of poster and press advertising that is increasingly dubbed old-fashioned by a digitally obsessed communications industry.
You would have thought, in a mortal war, that there would be more serious things to worry about, but the concern was that "it is not the sort of poster to encourage mothers to send their girls into the Auxiliary Territorial Service".
It's the sort of poster that both manages to communicate zero information to someone while simultaneously screaming, "DO NOT, UNDER ANY CIRCUMSTANCES, WATCH THIS SHOW".
Like a poster, this sort of abstract is an advert for your work, not a peer-reviewed piece.
Though she sings, "I don't cry when I'm sad anymore," the music runs against the idea that Apple is some sort of poster child for angst.
The Latin nation has been a sort of poster child for the anti-Keynesian counterrevolution, for those who want to banish discretion and human fallibility from monetary policy.
As the show's most popular star, Ms. Fawcett became another sort of poster girl, for the "jiggle TV" of the '70s, and a lightning rod for cultural commentators.
Before television screens and magazines were filled with the intimate personal confessions of people you did not know, he had written a column for the Independent on Sunday of such startling introspection that he had become a sort of poster boy for a new kind of journalism.
It's become a sort of poster child for Y Combinator success, after all.
