The first instalment in Peter Jackson's Tolkien trilogy made $18.2m£12.5m5m) on its first day of release on Wednesday - the third biggest Wednesday opening tally, behind The Phantom Menace and Jurassic Park III.
The reboot's maiden voyage grossed $27.4 million on Saturday (the pure Friday numbers, including midnight showings, were $26.8 million, meaning it's now the third biggest Friday of 2009).
Yeah, we did our third Big Day Out earlier this year, which is pretty amazing considering there's only been three.
Day 6 | 24 April | 117 constituencies The second biggest day.
As a result, Cyber Monday was only the ninth biggest day for online holiday spending.
The protests in Kashmir came as millions of people turned out in 11 states on Thursday for the second biggest day of voting in the election.
"Draft day is now the second biggest day of the year behind the Super Bowl," the Giants general manager, Ernie Accorsi, said yesterday.
[C4.] Advertising's Other Super Bowl The Oscar presentation on ABC has traditionally been the second biggest day of the year for advertising, trailing only the Super Bowl.
The Electoral Commission says it is prepared for a surge in registrations, particularly from young people, after figures for Monday showed the second biggest day for registrations since the system went online.
According to the network, its subscription video on demand and live streaming service hit new records in terms of subscriber sign-ups and unique viewers for the awards show specifically, and was the second biggest day for subscriber sign-ups ever.
Prank hook-ups are also common: Facebook notes "[t]he fifth biggest day for a net increase in relationships was April 1st, or April Fool's Day, which saw 20% more relationship initiations than splits.
