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Because in Shopmium, our audience chooses to receive these advertisement to discover new products whereas if they run any random mobile campaign on any random mobile site or app people are just annoyed by advertisements.
In a few exceptional cases, such as songbirds [3], bats [4], [5] and whales [6], these advertisement signals can be more complex vocalizations termed "songs".
Companies that choose to employ these advertisement strategies over others also tend to observe "better short- and long-term profits thus, creating sustainable and better growth rates" (pg. 198) [ 32].
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The company's other key advertising message is transparency, but these advertisements make no mention of the "representative" 4,214% APR applied to loans.
Bacardi has launched new advertising featuring Rafa as the Champion and these advertisements illustrate aspects of responsible drinking.
So, instead of starting to create a meaningful dialogue, these advertisements were seen as a disingenuous, damage-control advertising campaign.
Without longitudinal data, we cannot be certain that these advertisements were removed in response to, or directly following, the advertising ban.
Note the placement of these advertisements.
These advertisements can produce response rates of over 25%.
The failure of these advertisements is not surprising.
These advertisements are really thinly veiled attacks ads.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com