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We partner directly with movie theaters — over 88 percent of theater seats are currently empty — and negotiate to bring customers deals on tickets, soda, and popcorn.
Cuddly monsters and swarming zombies, both forcibly marketed, dominated North American theaters over the weekend.
A medium-budget star vehicle dominated North American movie theaters over the weekend, while an animated sequel arrived on tiptoe.
Megawatt marketing campaigns powered two abysmally reviewed new movies to solid results at North American theaters over the weekend.
This year's festival, which included 171 shows at 20 theaters over 17 days, ended on Aug. 29.
A trio of high-profile new movies — and a still-solid "Avatar" — brought in large crowds at North American theaters over the weekend.
With 190 companies at 20 downtown theaters over 16 days, there's really no knowing what you're going to get — which is part of the fun.
The play soon built a following across the United States, receiving 25 productions from regional theaters over the years, and became a favorite on college campuses.
The Champagne was flat: "New Year's Eve" was No. 1 at North American theaters over the weekend with about $13.7 million in ticket sales.
But Thanksgiving moviegoers did not cooperate: "Rise of the Guardians" took in a weak $32.6 million at North American theaters over the five-day holiday period.
Hollywood's parade of cartoon hits continues: "Rio," above, was No. 1 at North American theaters over the weekend with an estimated $40 million in ticket sales.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com