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The phrase 'the trick is' is correct and usable in written English.
You can use it when you want to introduce a piece of advice. Example: "The trick is to spend time on each question so that you are more likely to get the right answer."
Exact(60)
The trick is twofold.
The trick is anticipation.
The trick is moving on.
The trick is the lack of regulation.
The trick is not to let it.
The trick is finding those companies.
The trick is in the setup.
The trick is luring and keeping them.
Certainly, the trick is not easy.
The trick is knowing when to stop.
The trick is to succeed both ways.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com