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the pretense
noun
A false or hypocritical profession, as, under pretense of friendliness.
Exact(57)
Later, the pretense was dropped.
Only the pretense was never complete.
Forget the pretense and get over yourself.
Gerta knew the pretense was weak.
Now they have dropped the pretense.
The pretense of no manipulation is completely manipulative.
It's self-promotion under the pretense of hiding.
How tempting to take the pretense one stage further.
There was not even the pretense of stealth.
Later popes were not convinced by the pretense.
The pretense is constructive; perhaps she even believes it.
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